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명란브랜드연구소

명란브랜드연구소 · © Google Places · KOGL Type 1

Busan

명란브랜드연구소

명란을 토대로 한 지역특화 미식관광 브랜딩 추진의 일환으로 지어진 공간이다.

ROOTIconic stop curated by Korea Tourism OrganizationBusan coastal flavor — sea, hills, seafood

Why go

Myeongnan Brand Research Institute is a private themed-experience venue in Busan dedicated to myeongnan (Korean salted pollock roe) — the cured-fish-roe specialty product that is one of Busan's signature regional food products and a long-standing Korean food-culture export to Japan. The center walks visitors through the history of myeongnan production in Korea, the technical-and-craft aspects of curing-and-preparation, the cultural-and-culinary role of myeongnan in Korean and Japanese food traditions, and contemporary myeongnan production and product development. Tasting opportunities and a small retail area selling premium myeongnan products are part of the experience. Best for travelers seriously interested in Korean food culture and myeongnan as a specialty product.

Quick highlights

  • Private themed-experience venue in Busan dedicated to myeongnan
  • Myeongnan — Korean salted pollock roe, Busan's signature product
  • Long-standing Korean food-culture export to Japan
  • History of myeongnan production and craft aspects
  • Tasting opportunities and premium myeongnan retail

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